What is Digital Transformation?
Digital transformation is the incorporation of technologies into an enterprise’s process, strategies, and products. These initiatives are typically done to better engage and serve their workforce and customers while improving their ability to compete in the marketplace. It refers to any project type from IT modernization (like moving to the cloud or replacing legacy technology) to process optimization (like using automation to handle previously-manual tasks) to entirely new business models (like moving from brick-and-mortar stores to online ecommerce.)
How does Digital Transformation affect companies?
Successful digital transformations can be small or large in project size but have a significant impact on the enterprise as a whole. It requires assessing and reimagining all areas of an enterprise, from overall processes and workflows to employee skill sets and the organizational chart, to customer interactions and more.
Digital technologies and processes enable enterprises to respond more adeptly to customer demands while building the infrastructure and skills needed to take advantage of future technologies that could offer a competitive advantage. Digital transformations position enterprises to thrive and grow in a future driven by technology.